Projects & Case Studies
Below are the case studies and projects I have done throughout my data analytics career. I just recently dived into the data analytics and I love it. I enjoy seeing raw data be manipulated and processed in order to help a company make the right decisions.
Cyclistic Case Study
The business task of this case study is to figure out a way to convert casual riders into annual members. With the help of what I learned in R, I used programming and data visualizations to create graphs and tables to compare and contrast casual riders and annual member's ride length and ride amount. Before creating such data visualizations, I cleaned the data with both Microsoft Excel and R
Bellabeat Case Study
The business task of this case study is to figure out different trends in user's data and improve Bellabeat customer's user experiences with new marketing strategies. Through this case study, I used visualizations and data manipulation to figure out user's sleeping habits, activity habits, and calories burnt throughout the day.